Tuesday, August 28, 2007

American Toys Market Environment in 2006 and Its Prediction in 2007

By the results of Stat. report of NPD Group, it is revealed that sales volume in American toys market has reached $22,300,000,000 in 2006. The main reason is it sells very well in the 4th season, which ensures the whole year to have a little growth of 0.34% in 2006. However, toy sales of the former 9 months fall by 3% compared with the same period of 2005.

In 2006, the most promising category of toys is electronic toys, which maintains their sales growth by 22%. Especially rc toys in electronic toys market, such as rc helicopter, rc gas boat, nitro rc car, remote control helicopter, remote control car, rc car etc. increase rapidly. And the next is vehicles, arts and crafts, and toys for infants, toddlers and preschool View the rest of this article


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